- Title
- Digital marketing as a potential mediator of brand power for sales success in the Australian real estate market
- Creators
- Jae Won KangE. Beak
- Conference
- The 2024 AsRES-GCREC & AREUEA International Real Estate Joint Conference (Hsinchu Tsing Hua University, Taiwan, 25/07/2023–28/07/2023)
- Identifiers
- 9914966310161
- Academic Unit
- School of Business
- Resource Type
- Conference presentation
Conference presentation
Digital marketing as a potential mediator of brand power for sales success in the Australian real estate market
The 2024 AsRES-GCREC & AREUEA International Real Estate Joint Conference (Hsinchu Tsing Hua University, Taiwan, 25/07/2023–28/07/2023)
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