- Title
- Expanding sports engagement in emerging markets through digital marketing strategies
- Creators
- S. LimJae Won KangE. Beak
- Conference
- 2025 Asian Association for Sport Management Conference (Taipei, Taiwan, 22/08/2025–23/08/2025)
- Identifiers
- 9914967510161
- Academic Unit
- School of Business
- Resource Type
- Conference presentation
Conference presentation
Expanding sports engagement in emerging markets through digital marketing strategies
2025 Asian Association for Sport Management Conference (Taipei, Taiwan, 22/08/2025–23/08/2025)
22/08/2025
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